I’m Ally, a stylist
and personal shopper.

My superpower is helping you finding your style and the clothes to go with it.

I’ll make sure everything
in your closet has a reason to be.

Services

I’m not in the business of shopping just for the sake of shopping –my goal is to help create a closet that works for you (we’ll have fun, too, I promise). There’s a large chance we don’t need to buy a single thing. (Oftentimes it’s just a new white t-shirt. TBD)

We will build on what you already have, and add pieces that make sense- I call it strategic shopping; let’s make your wardrobe work for who you are today. Your closet is one of your bigger investments- in both money and time- so let’s make sure it’s working well for you, checking under the hood every once in a while.

I work with people both in-person or virtually, it doesn’t matter where you are, I can help! NYC-based, but we never know where I’m going to be, so don’t hesitate to ask.

  • We’ll touch everything in the closet to make sure everything has a reason for being there, find new life for old items, and move those things that aren’t working out of the way. Maybe we get rid of it entirely, maybe we don’t- I just want everything in your closet to work, today. You’ll try on, you’ll see hello to old pieces you’d forgotten about, you’ll say goodbye to things that no longer serve you, you’ll leave feeling lighter!

    Up to 3 hours, $600

  • In-person- we’ll shop from whatever stores and brands best suit you and your needs (fit, style, price being a few factors).

    Online shopping, or live out of town? We’ll try on together, virtually.

    Hourly rates, or packages available.

  • The full 2-month program for those who are truly unsure on their style and what to wear:

    Step 1:

    Closet Cleanout, where we try it all on, clean out your space, and create a list of needs

    Step 2:

    2 shopping sessions- in person or online plus try-on, we’ll find items to round out the closet and make sure you have everything that you need

    Step 3:

    Closet integration- the final step, where we make sure you know how to wear all of the new items, we make outfits and take pictures, whatever you need to feel confident getting dressed every day!

    Up to 3 months, packages available

  • 2-3 times a year, I’ll come in at the beginning of a season, and we’ll review the closet. See what needs refreshing, make sure everything still fits and makes sense, and come up with what to shop for if we need anything! This check-in is a great time to plan for any upcoming events, too.

    Hourly rates, or packages available.

  • Take packing off of your list!

    Quickly becoming one of my favorite, and most helpful, services: send me an itinerary for your business trip, destination wedding, family vacation.

    I can create a list for you, or we can pack together, virtually; and in one to two hours take the packing off of your list, entirely.

    Hourly rates, or packages available.

  • Big party coming up? Not sure what to wear, but know you want to impress? I’m here to help! I will shop and send you a book of looks- and once we decide on the look, the accessories to pair with it.

    I’ve been working with prom goes and soon-to-be Bat Mitzvahs on their looks for the big weekend. I can be the go-between so they can get dressed and you don’t have to fight.

    Hourly rates, or packages available.

  • Let’s get you ready for the new job, the meeting, the trip, the event. Spend your energy on the THING, not what you’re going to wear.

    Hourly rates, or packages available.

  • Visual presentations, pop ups, merchandising, styling ideas (for a room or a team!)- connect with me and let’s see how we can work together. Past partners and clients include Todd Snyder, Fila, Trunk Club, Eileen Fisher.

    Hourly rates, or packages available.

Ally had me try on clothing that
I never thought would work for me…and now they’re my
favorite pieces in my closet.

- Jill C.

I started working with Ally,
and she helped me realize everything I needed was already in my closet. I just needed help styling it.

- Charlie M.

About Ally

Hi, I’m Ally—a stylist- personal shopper-wardrobe consultant with 15+ years of experience helping people feel more confident via their wardrobes.

I got my start at Trunk Club, a personal shopping startup, where I learned the ins and outs of styling and working with clients one-on-one, but the truth is I’d been giving people advice on what to wear (and where to eat) long before that.

Today, I work with everyone from teens prepping for Prom or their bar or bat mitzvah, to professionals wanting to figure out to wear for a big presentation, to the mom who is about to go back to work after a break from the workforce.

My focus is always the same: to make your closet work for you.

I’m not here to push new purchases—unless that’s what you need. I’m here to help you make sense of what you already own, figure out what’s missing, and ensure every piece in your wardrobe earns its keep. I think of your closet like your car- it needs a checkup every once in a while to make sure everything’s still working great.

When I'm not helping clients discover their confidence through an outfit, you'll find me walking NYC listening to podcasts (usually about Bravo), trying new restaurants with friends and making sure there are always fries on the table, or reading about the latest pop culture news and reality tv scandals. (Or losing at fantasy football, depending on the season).

I’ve also partnered with many brands over the years- Eileen Fisher, Todd Snyder, Fila to name a few; I can help with styling, visuals, merchandising, trainings plus more.

Please find time with me on my calendar or email me to see how we can work together.